You can feel what's costing you.
You just can't see it yet.

Join the Founding 20 How it works
One conversation. We find what's hiding in plain sight. 20 businesses. 4 hours each. $2,000 Founding Rate.
Trapped Knowledge Wasted Effort Visibility Gaps Broken Handoffs Decision Lag Owner Gravity
6 Dimensions Mapped
4 hrs Undivided Attention
$2K Founding Rate
20 Founding Spots

The problems you can feel
but can't quite name.

The systems that got you here won't get you there

You've outgrown the spreadsheets, the workarounds, the "we'll fix that later." But nobody's shown you what to fix first.

Your best people are carrying things you can't see

If your most important person quit tomorrow, what breaks first? You already know the answer.

You built this business. Now it's built around you.

Every decision flows through you. You built it to create freedom. Instead, you are the bottleneck.

Sound familiar? These come straight from conversations with real business owners. The friction is always there. It just takes someone from outside to see it.

"We've got one person who holds the whole operation together and I'm terrified they'll leave."
Trapped Knowledge
"Everything takes longer than it should but I can't tell you why."
Wasted Effort
"I'm profitable but I couldn't tell you exactly where the profit comes from."
Visibility Gaps
"We've got 15 different software tools and none of them talk to each other."
Broken Handoffs
"We keep starting initiatives but never finishing them."
Decision Lag
"I started this business for freedom and I've built myself a prison."
Owner Gravity

These are the problems I find in a single conversation. Not by guessing. By sitting in the business and looking at how things actually run. Not how they're supposed to.

The Clarity Score

See your business the way nobody's shown you before.

Every business has friction pulling it back. Most owners can feel it but can't name it. Nobody's ever sat down and mapped it for them.

I map yours across 6 dimensions in a single conversation. You walk away seeing, on one page, exactly where the drag lives.

Trapped Knowledge Wasted Effort Visibility Gaps Broken Handoffs Decision Lag Owner Gravity
What Hiding in Plain Sight Looks Like
$6M

$6M in value. Hiding in plain sight for years.

In one almond farm, problems with on-farm machinery had been costing millions, and nobody could see it. Not the accountant. Not the equipment dealer. Not the owner. Because when you're inside the business every day, you go blind to the stuff that costs you the most.

That's the problem we solve.

Almond Farm | California Problems hiding in plain sight for years
How It Works

Three steps. No guesswork.

I find what's costing you, build the fix, and make sure it sticks.

01

See

I sit down with you for 4 hours and we map your business together. No laptop. No pitch. No agenda except finding the stuff that's costing you. You walk away seeing your operation clearly. Probably for the first time.

$2,000 Founding Rate
02

Solve

Your Clarity Score shows where the biggest drag lives. I don't hand you a report and leave. I build the fix. Technology, process, people, or all three. The kind of operational change that used to cost six figures is now accessible to regional businesses. For the Founding 20, smaller fixes are included in your $2,000. Larger projects are scoped and quoted separately, no obligation.

Often included in Founding 20 rate
03

Monitor

Think of it like a business weather forecast. You get a regular read on whether the fix is holding and whether anything new is drifting. Your team learns to run what I built. The goal is that you don't need me anymore.

Ongoing. No lock-in.
What happens if nothing changes

"Another year at the same ceiling."

"The invisible costs keep compounding. $50K, $100K, $200K you'll never get back."

"Your best person leaves because the business is harder than it needs to be."

"You pass the problem to the next generation because nobody ever solved it."

Matt Strmiska — Founder, Amplifiable
Your guide

I've sat in your chair.

Nine years building ADAPTIV, working on-farm with agricultural businesses on technology adoption and sustainability. Then seven years inside a 400-person regional operation, watching good people get stuck in processes nobody questioned. I know what it's like to buy software that makes things worse. To work harder every year and wonder why the margin doesn't show it.

I built Amplifiable because I kept seeing the same problems hiding in plain sight. In every business. In every industry. And nobody was helping owners see them.

20+ years hands-on experience Agriculture, tech & manufacturing GAICD | PROSCI Based in Geelong, Australia
Founding 20

I'm looking for 20 business owners who know something's off but can't quite name it.

Not a sales funnel. A founding cohort. You get 4 hours of undivided attention and the clearest picture of your business you've ever had. I get 20 real businesses to prove this works.

$2,000 flat fee. A fraction of what this work is worth. No lock-in. No pitch.

We review every expression of interest personally. You'll hear back within 48 hours.